On-Demand Services
Discover the real media reach of your Press Release
The purpose of a Press Release is to release information to the press. So, where does your press release go? Press release pickups (replicas) are an ongoing ethical problem in the PR industry, with some newswires passing of their syndicated partner content as media results. Here are some of the you’re your press releases can disappear:
- Buried on backdoor areas of news sites, which are invisible to any publicly-browsing consumer
- Never appear on any kind of homepage or navigable place that a news site visitor can click to
- Removed usually within a month or two
Me-d-a analysts search the media and carefully differentiate the automatically-generated partner content from real organic articles.
Our analysts then calculate the reach values of real articles as well as genuine media pickups, and rank them separately.
Monitor a Press Release
Track the actual media reach of your Press Release.